Nationwide green services provider Nurture Group has become a corporate partner of the charity, with the launch planned to take place at our Forest Bathing Garden at the RHS Chelsea Flower Show 2024.
Corporate partnership with Nurture Group confirmed ahead of RHS Chelsea Flower Show
Our Muscular Dystrophy UK show garden is funded by grant-making charity Project Giving Back, which supports charitable organisations promote their cause using a garden at the event.
The Forest Bathing Garden, which will hold a prominent plot on Chelsea’s Main Avenue, is designed by RHS Young Designer of the Year 2017, Ula Maria, and brought to life by Crocus, the UK’s largest gardening website. The Japanese design is inspired by the ancient practice of ‘Shinrin-yoku’, which directly translates to forest bathing.
Nurture Group has donated £20,000 and we are working together to help raise awareness and further support over the next 12 months.
Peter Fane, Nurture Group founder and executive chairman, said: “The charity Muscular Dystrophy UK is close to our hearts, and we are looking forward to seeing the wonderful, sustainable garden come to life where our visitors can meet in a natural setting and enjoy reconnecting with nature through their senses.
“But this goes far beyond a week in May. We are excited about working with Muscular Dystrophy UK over the next 12 months, and we are encouraging our colleagues to help where they can with awareness, and fundraising efforts.”
Debbie Hoods, Head of Philanthropy and Partnerships at Muscular Dystrophy UK said: “We’re delighted to begin this partnership with Nurture and are excited to work with the team over the next 12 months. Thanks to generous support like this, we can continue to improve awareness of muscular dystrophy, provide advice and support to those who need it, fund groundbreaking research, and help accelerate new treatments. Having a show garden at the RHS Chelsea Flower Show is an incredible opportunity for us as a charity and we’re thrilled that Nurture are part of it.”
Find out more about our Forest Bathing Garden at RHS Chelsea Flower Show 2024 here.
