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A world without limits

Our ten-year strategy 2025-2035

Muscles matter. We need them to walk, eat, smile, breathe – to live.

But over 110,000 people in the UK live with a muscle wasting condition which gradually damages the way their muscles work. And over time stops them from living everyday life. In some cases, lives will be cut short.

We’re setting a clear, long-term direction for the future — one that’s powered by purpose, backed by evidence, and shaped by the voices of those we are here to support.

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Our strategic goals

Our vision is clear: a world without limits for people living with muscle wasting conditions. To realise this vision, over the next decade we’ll be focussing all our energy and efforts on achieving four key strategic goals.

Developing our organisation

We will double our income by 2035 to £15 million.
We will harness technology and improve how we collect and utilise data.
We will increase awareness and understanding of muscle wasting conditions and the charity.
We will invest in our staff and volunteers and ensure we are an inclusive place to work.

Join us on this journey

This is an ambitious strategy, and while we’re passionate about delivering it, we can’t do this alone. The transformation starts right here, right now. And you can be part of it.

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Donate

Donate today and help change the future of muscle wasting conditions.

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Volunteer

Join our incredible team of volunteers and experience the joy of making a difference. 

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Time for change

“This strategy is our boldest yet. Our vision is clear, a world without limits for people with muscle wasting conditions, and we won’t stop until we achieve it. But we can’t do it alone. We need everyone — supporters, healthcare professionals, scientists, policymakers — to stand with us. The time for change is now. Join us.  

~ Andy Fletcher, Chief Executive